Growing cooperation among branches or tourism has proved to all concerned.
Government bureans, trade and traivel associations, carriers and properties are all worlding together to bring about optimum conditions for travelers.
Travel operators, specialists in the field of planning, sponsor extensive research programs. They have kenowledge of all areas and all carrier services, and they are experts in organizing different types of tours and in preparing effective advertising campaigns. They distribute materials to agencies, such as journals, brochures and advertising projects. They offer familiarization and workshop fours so that in a short time agents can obtain first-hand knowiedge of the tours.
Tourist counselors give valuable seminars to acquaint agents with new programs and techniques in selling. In this way agents learn to explain destinations and to suggest different modes and combinations of travel-planes, ships, trains, motor-coaches, car-rentals, and even car purchases. Properties and agencies work closely together to make the most suitable contracts,considering both the comfort of the clients and their own profitable financial arrangement.
Agencies rely upon the good sevices of hotels, and, conversely; hotels rely upon agencies to fulfill their contracts and to send them clients
The same confidence eocists between agencies and carriers, including car-rental and sight-seeing services. Carriers are dependent upon agencies to supply passengers, and agencies are dependent upon carriers to present them with marketable tours. All services must work together for greater efficiency, feir pricing and contented customers.
Agents and carriers depend on each other for the purpose of the ______.
A、passenger supply
B、marketable tours
C、high prices
D、customer satisfaction
【正确答案】：D
