In assessing the potential of a country as a market, people often look at per capita income. Similar to the case of national income and national product, per capita income and per capita GDP do not have much difference. So let's use per capita GDP to illustrate an economy's income level. It is calculated by dividing its total GDP by its population. Total GDP indicates the overall size of an economy, which is important in market assessment for durable equipment or bulk goods. Per capita GDP reveals the average income level of consumers, which is important when marketing consumer durables.
【正确答案】：要评估一国的市场潜力,人们往往会分析其人均收入。像国民收入和国内生产值一样,人均收入和人均GDP的值没有多少差别。因此,让我们使用人均GDP来表示一个经济体的收入水平人均GDP值是将国内生产总值除去总人口得到的。国内生产总值表明了一个经济体的经济总量对于耐用设备和大宗货物的市场评估有重要意义;人均GDP反映了一国消费者的平均收入水平,在耐用消费品的营销工作中是很重要的
