Passage Four
"In the beginning was Apple. Allthings were made by it; and without it was not anything made that was made. Iftechnophiles were to write their own Testament, these might be the openinglines. Apple's ability to redefine the appeal of whole categories of computinghas attracted the unerring faith of millions of followers. Apple haspopularized existing technologies four times: with the Macintosh computer in1984, the iPod in 2001, the iPhone in 2007 and the iPad in 2010. Recently thefaithful have prayed that Apple will pull it off again with its smartwatch.Many firms already make wrist-based devices that measure sleep patterns andexercise, but so far the category has remained a niche plaything for geeks andathletes.
On March 9th the firm gathered its flockto share details about the Apple Watch, which will go on sale next month. TimCook, its boss, called it the most advanced timepiece ever created". Inaddition to telling the time, it can respond to voice commands, measure itswearer's heart rate, act like a credit card at payment points and providealerts for incoming calls and e-mails. It can display many of the apps that arepopular on smartphones such as those of social networks, without the hassle ofhaving to pull out a phone.
The launch of the Apple Watch points to abroader story: high expectations that wearable technology will soon take offSome 21m wearable devices were sold last year, according to IDC, a researchfirm; wrist-worn wearables, including watches, were the majority.
Wearables have so far lacked the elegantdesign and ease of use that helped smartphones ring in such success. Even thefashion models who were hired to demonstrate Google Glass struggled to make itlook stylish. Most companies are focusing on the engineering challenges infront of them and paying too little attention to the "culturalengineering" that needs to happen for wearables to become accepted. Applehas hired fashion-conscious executives from luxury brands like Burberry andYves Saint Laurent to make its watch attractive, but it is not yet obvious thatit has cracked the cool code.
But the biggest challenge facingwearables is the absence to date of a"killer app". Watches do not yetprovide much more than smartphones currently do, and some models offer farless. Moving beyond phones' will take time.it will also depend on gettingdevelopers to build apps that will make the most of wearables' possibilities
The author listed the Macintosh, iPod iPhone and iPad to_____
A、tell us what kind of products Apple can produce
B、show us the achievements that Apple has made
C、explain the reason why Apple is so successful
D、define the business scope of Apple
【正确答案】：B